CarShop Cares has smashed through its charity target after just over a year of teaming up with national charity Global’s Make Some Noise.
The CarShop Cares programme was created to provide an opportunity for the business and its employees to come together, fundraise and help out the local community through events and fundraising in-store. With a target of £100,000 to raise, and just over a year to do it, the CarShop Cares programme has gone above and beyond, raising an amazing £107,358.64 in total.
After a year of climbing the three peaks of the UK, tackling the Wolf Run and hosting a dinner and dance, the award-winning car supermarket’s charity programme has raised £89,013.84 for the national charity, which supports small good causes across the UK doing brilliant work with youngsters, families and people with disabilities as well of those that have a lack of opportunity. These projects struggle to get heard, so Global’s Make Some Noise gives them a voice, and raises money to support their vital work.
Emma Bradley, Director of Global Goodness said: “We’ve been overwhelmed by the support we’ve received from the CarShop Cares programme. The CarShop team have really risen to the challenge.
“They’ve summited the UK’s highest peaks, conquered the Wolf Run, dressed loud and organised events, all to raise money for children living with illness, disability or lack of opportunity.
“We’re looking forward to another year of working together, and can’t wait to see what they have planned for 2018!”
Not content with just teaming up with a national charity, the CarShop Cares programme wanted to continue to help other local good causes that might otherwise get overlooked. The business created a “pink coin process” and now donates £1 for each of the c.29,000 cars sold each year to the CarShop Cares programme. Customers get a choice of donating their £1 to a local charity that is hand-picked by staff which raised a massive £18,344.80 by itself, or Global’s Make Some Noise.
What raised the most for Global’s Make Some Noise?
With the CarShop colleagues giving their all to support Global’s Make Some Noise, they conquered challenges like the Wolf Run and the three peaks, hosted events like the dinner and dance and the Management Conference, held staff engagements days like ‘dressing loud’ and the pink coin process itself.
- The challenges that have supported Global’s Make Some Noise raised a monumental £22,095 in total
- The events drew in a massive £28,629 for the charity
- The pink coins raised £14,134
- And the staff engagement days topped off the total with a massive £24,535
Leo Nelson, Marketing and IT Director for the Sytner Group Car Supermarket Division said: “It’s amazing to see that the first year of launching CarShop Cares with the national charity Global’s Make Some Noise has been such a success. We’re extremely proud of what we’ve achieved to date in support of Global’s Make Some Noise and are fully committed to the ongoing success of the CarShop Cares programme.
“Working with Global, we’ve been fortunate enough to really get involved with the local charities they support; many of whom have been into our stores to share their stories with our teams. It’s for this very reason that all colleagues throughout the business understand how they can help impact the children of lives locally, and really do get behind any initiatives to fundraise for other charities too.”
Add into the mix that every colleague now has the option to take an additional paid day off, on top of their annual leave entitlement to support charity work, as well as an annual budget to support a series of fundraising events and initiatives throughout the year for the company, and it’s clear to see CarShop will continue to thrive with the CarShop Cares programme.
Leo continued: “The CarShop Cares programme really pays testament to how the shape of business has changed through continual investment, innovation and evolution, and dedication to the customer and the communities local to our stores.”
So, who’s getting the benefits from the CarShop Cares Scheme?
Local charities to CarShop stores have been supported by the CarShop Cares programme, with one charity supported by Global’s Make Some Noise, and the other chosen by the employees in store with every penny coming from the pink coin process.
In Doncaster, The CarShop Cares programme with the assistance of Global’s Make Some Noise has supported The Children’s Heart Surgery Fund which provides equipment, training and support for children born with congenital heart disease and their families.
Bluebell Wood was chosen by staff in the Doncaster store and benefitted directly from the pink coin scheme, which has raised £3661.12 so they can continue to care for and support children with life-shortening conditions as well as their families.
Russ Hall, of Bluebell Wood, said: “CarShop Cares has raised over £3,600 for Bluebell Wood which is absolutely tremendous.
“That kind of money will pay for one of our specialist nurses for 23 days in the hospice. With only 10% government funding we rely on great organisations like CarShop to keep our doors open.”
Local Aid was the chosen local charity from Global’s Make Some Noise, and the CarShop Cares scheme has supported them so they can go on supporting young people with learning and physical disabilities.
Thrive Cardiff the local charity selected by staff at the CarShop store and allows children with all sorts of different disabilities play and develop with activities that other children may take for granted. This charity was supported solely by the pink coin process and raised a magnificent £2,955.
Cath Horton-Shaw, chairperson of Thrive said: "On behalf of Thrive Cardiff, our families and most importantly the children we would like to say a huge 'Thank you' to CarShop for your generous donations. We don't receive any financial support from local authorities so rely solely on fundraising and donations to continue our work.
“During 2017 we continued to provide weekly play sessions over three authorities in South Wales, these were dedicated sessions closed to the general public to enable our children to play without criticisms or judgement.
“We provided a holiday timetable of activities and events. These included events such as horse riding, surfing, swimming and cooking. We also provided 70 of our families with access our holiday home, which is based in the Gower. Providing them with a much-needed break away to enable them to relax and recharge. All this work would not be possible without your help and your kind donations.”
Northampton store and head office
The CarShop Cares programme has worked with Global’s Make Some Noise to support the local charity Autism Bedfordshire to help them continue with their support of children with autism and their families.
With the pink coin process in the Northampton Store, the CarShop Cares programme raised over £3000for the local children’s cancer charity NC TLC Trust.
Musical Keys in Norwich is supported by Global’s Make Some Noise and the CarShop Cares programme, so they can continue to provide disabled people access to music and the arts.
The pink coin process raised £3973.86 for the local Neonatal Intensive Care Unit at the Norfolk and Norwich University Hospital Charity.
Louise Cook, Fundraising Manager for the Norfolk and Norwich University Hospital Charity, “We are delighted that CarShop Norwich has supported our NICU Fund, part of the hospital charity.
“Our NICU helps over 900 poorly and premature babies every year and the support is given to us by the CarShop Cares programme will help us provide even better facilities for our babies and their families from buying new innovative equipment to comfy chairs for kangaroo care for a parent. Thank you so much.”
In Swindon, the local Salvation Army centre, Booth House, is using the £4,326 raised from the CarShop Cares pink coin process to continue to provide the homeless with a bed as well as help them achieve independent living.
Liz Osborne, Service Manager of Booth House said: "We are delighted that CarShop chose Booth House as their local Charity for the CarShop Cares Programme. Homelessness has been increasing in recent years and the support we have received from the CarShop has helped us to provide a high-quality service for local homeless people in Swindon.
“Our two social enterprises Recycles and The Sandwich People provide our residents with the opportunity to get back into a routine and gain confidence, skills and experience. It is only by supporting people out of homelessness that we can support the increasing number of people needing our help.
“Thank you CarShop for your support which has helped change lives."
The local charity, Wiltshire Sight was the chosen charity from Global’s Make Some Noise, and the CarShop Cares Scheme supported them so they can continue to support people with sight loss.
Leighton Buzzard prep centre
The Leighton Buzzard preparation centre is the epicentre of the CarShop, and the centre has worked with Global’s Make Some Noise to support The Children’s Liver Disease foundation so they can go on doing their vital work supporting young people affected by liver disease.
The CarShop Cares programme is hoping to be even bigger and better going forward and is eager to help more local charities in the future.
About Global’s Make Some Noise:
Global’s Make Some Noise is a national charity, established in 2014. The charity gives a voice to small charities and projects across the UK that struggle to raise awareness. Global has brought together its brands, Heart, Capital, Capital XTRA, Radio X, Classic FM, LBC, Smooth and Gold, which reach a combined 24.3 million people every week, to raise money to change young lives.
Global's Make Some Noise is an appeal operated by Global Charities, a registered charity in England and Wales (1091657) and Scotland (SC041475). More information is available at makesomenoise.com.
- On: 15 February 2018
- By: CarShop
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